Privacy Policy

1. Information We Collect

We only collect personal information that is reasonably necessary for our business functions. Depending on your interaction with us, we may collect:

• Identifying details such as your name, mailing/billing address, email, and phone number.
• Payment details required for order fulfilment (processed securely through third-party payment providers – we do not store full credit card details).
• Technical information such as your IP address, device details, browser type and version, and operating system.
• Information about how you use our website, including pages visited and features used.
• Information provided through customer enquiries, support interactions, surveys, promotions, or competitions.

We may also use cookies and similar technologies to:

• Improve your browsing experience
• Analyse website traffic and usage trends
• Deliver personalised advertising

You can manage cookie preferences in your browser. Disabling cookies may affect certain website features.

2. Why We Collect Your Information

We collect and use personal information for purposes including:

• Order fulfilment – processing payments, shipping products, and managing your account.
• Customer support – responding to enquiries, complaints, or requests.
• Marketing and communications – sending updates, offers, and newsletters (where you have consented).
• Service improvement – monitoring site usage, analysing trends, and enhancing our offerings.
• Legal compliance – meeting our obligations under law, preventing fraud, and protecting our rights.

You may opt out of marketing communications at any time by clicking “unsubscribe” in our emails or contacting us directly.

3. SMS Collection and Use

If you choose to use SMS-based features, we may collect and process SMS data for:

• Verification & security – confirming identity and preventing unauthorised access.
• Customer support – assisting with enquiries and service delivery.
• Enhancements – analysing interactions (in de-identified or aggregated form) to improve services.
• Marketing (with consent) – sending promotional SMS messages, which you can opt out of at any time.
• Legal compliance – retaining records if required under applicable law.

Where third-party providers support SMS functionality, their privacy policies will also apply.

4. How We Store and Protect Your Information

We take reasonable steps to safeguard personal information against misuse, interference, loss, unauthorised access, modification, or disclosure. Measures include:

• Secure connections (SSL/TLS encryption) on our website.
• Restricted internal access to personal data.
• Use of trusted third-party providers for secure payment and hosting services.

We retain personal information only for as long as necessary to provide services or as required by law. When information is no longer needed, we securely destroy or de-identify it.

5. Disclosure of Your Information

We may disclose your personal information to:

• Service providers and partners – e.g., payment processors, IT support, delivery companies, and marketing platforms.
• Regulators, authorities, or legal entities – when required by law or to protect our legal rights.
• Third-party advertising networks – in aggregated or anonymised form, to deliver relevant ads.

We do not sell your personal information. Where data is disclosed overseas (e.g., to cloud providers), we take reasonable steps to ensure it is handled in compliance with the APPs.

6. Your Rights

You have rights under the Australian Privacy Principles, including:

• Access – you can request a copy of personal information we hold about you.
• Correction – you can request corrections to ensure accuracy and completeness.
• Deletion – you may request that we delete your information, subject to legal and contractual requirements.
• Complaints – you can raise concerns if you believe we have breached your privacy.

If you are not satisfied with our response, you can lodge a complaint with the Office of the Australian Information Commissioner (OAIC): www.oaic.gov.au

7. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in law, technology, or our business practices. Updates will be published on our website, and material changes will be communicated via email (where possible).